Dreamforce is by far
the biggest expo on cloud computing. It is an event organized by
salesforce.com, where a huge community of customers, experts and developers
converge. This is one of the biggest events on cloud computing worldwide and is
perhaps the best venue for networking with the who’s who of the industry.
Although participating as an attendee is an exciting prospect on its own,
sponsoring Dreamforce is something that a lot of organizations look forward to.
This article will try to highlight some of the advantages, the requirements and
answers to a few commonly asked questions about Dreamforce sponsorship.
What is The Need for Sponsoring Dreamforce?
Salesforce has become
one of the biggest players in the industry when it comes to cloud computing.
Not only is it developing its applications and platform on a regular basis but
it is also acquiring some of the major companies in the world as its customers.
The latest bigwigs to join the Salesforce bandwagon include Google, Amazon,
LinkedIn, among others. All these companies share a common goal when it comes
to Salesforce: improved CRM. You not only become a part of this elite club but
will also have a number of advantages when you become a Dreamforce sponsor.
Advantages of Becoming a Dreamforce Sponsor
Exposure is probably
the biggest advantage you have when you are a Dreamforce sponsor. Last year,
there were more than 46,000 attendees representing more than 10,000 companies
in the Dreamforce expo. You get to show off your offering and also network with
these people who might be potential clients. Also, since most companies from
your industry would be present, you can use the platform to establish your
organization as one of the leading vendors in your niche.
Although you will need
an astute marketing pro to carry this out, many organizations have done this
with minimum resources in the past and succeeded too. You can also get CRM tips
from other Salesforce users and that data is extremely valuable in today’s
market.
Levels of Sponsorship
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Dreamforce Sponsorship
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It is not easy to get a
sponsorship deal for Dreamforce and it is usually done on a first come first
serve basis. There are basically 5 levels of sponsorship: platinum, gold,
silver, bronze and exhibitor. The amount that you must sponsor will be highest
for platinum and lowest for exhibitor class. However, the benefits are also the
highest for platinum level sponsors and lowest for exhibitors. But the fact of
the matter is that any level of sponsorship is worth the money and you will
definitely find that it contributes immensely to the growth of your business.
Author Bio :
Grace is an expert with salesforce.com. Her interests lies primarily in writing and she loves to write
about internet technology and marketing. Cirrus Insights provides Google apps
for better CRM.